OCT 17-19, 2024 Atlanta, GA.

Schedule

Imagine the possibilities, apply them to your priorities

Exhibitor Booth Setup

GWCC Halls B-C, Level 1

See full Exhibitor Schedule 

Wednesday, October 16, 2024

9:00 AM - 5:00 PM

Board, Committee and Council Meetings

By invitation only

12:30 PM - 4:30 PM

IFPA Retail Tour  

Separate registration required and limited space available

Thursday, October 17, 2024

8:00 AM - 8:45 AM

Networking Breakfast

8:45 AM - 10:00 AM

General Session: State of the Industry

GWCC Hall C1, Level 1

Hear from IFPA CEO Cathy Burns as she explores the latest in emerging innovations and consumer trends, and what these mean for IFPA members and the global produce and floral community.

Speaker

Cathy Burns CEO International Fresh Produce Association headshot

Cathy Burns
CEO
International Fresh Produce Association

10:15 AM - 12:30 PM

Education Festival

GWCC Hall C1, Level 1

Say goodbye to traditional workshops! In between the general sessions, join us for a few hours of fast-paced live speakers, self-guided information, casual conversations, and more in this unique setting. We’ll inspire you, help you imagine the possibilities, and apply them to your priorities.

 

12:30 PM - 1:00 PM

Networking Lunch

GWCC Hall C1, Level 1

1:00 PM - 2:30 PM

General Session

That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea

GWCC Hall C1, Level 1

Netflix Founder and startup CEO Marc Randolph shares the unlikely story of how a handful of dreamers with no money and a bad idea, created the company that eventually brought down Blockbuster. Packed with dozens of stories that trace the dramatic ups and downs of those first exciting years, Marc weaves an inspiring story that shows the value of innovation, persistence, and optimism. Along the way he shares some of the many values that he believes made Netflix successful, including a focus on analytics and testing, its novel corporate culture, and its almost fanatical obsession with focus. Equal parts inspiration, start-up.

Speaker

Marc Randolph

Marc Randolph
Co-founder and first CEO of Netflix

5:00 PM - 6:00 PM

Retailer Sponsor VIP Reception

Georgia Aquarium

This reception, preceding the Welcome Reception, offers an exclusive networking opportunity for Global Show sponsors at the Silver Level and above, domestic and global retailers, IFPA Volunteer Chairs and Board members, and their invited guests. 

If you have questions about this event, please contact Peter Wilder or Joe Watson for more information. 

6:00 PM - 8:00 PM

Welcome Reception

Georgia Aquarium

All Access Pass or separate registration required. Register in your IFPA account.

Friday, October 18, 2024

6:00 AM - 7:30 AM

Race for a Healthier World 5K

The Foundation for Produce is gathering friends and colleagues from the industry to join the Race for a Healthier World 5K. Enjoy a 3.1 mile course around the Midtown area while supporting our vision to grow a healthier world through increased access to fruits and vegetables.

Register Now

8:15 AM - 8:35 AM

Networking Breakfast

GWCC Hall C1, Level 1

8:35 AM - 9:55 AM

General Session: CEO Conversations

GWCC Hall C1, Level 1

10:00 AM - 5:00 PM

Expo Open

GWCC Halls B-C, Level 1

11:00 AM - 3:30 PM

Food Safety & Tech X-Change Sessions

Innovation Hub

Join likeminded colleagues in the discussion of the hottest technology, food safety, sustainability and supply chain topics during X-Change sessions. These 30-minute sessions are aimed at sharing challenges and solutions in an informal setting. Expand your network, horizons, and possible solutions at these interactive sessions.

 

11:00 AM - 4:00 PM

IFPA Booth Office Hours

Stop by the IFPA booth for an informal opportunity to ask questions of our subject matter experts.

3:30 PM - 4:30 PM

AgTech Celebration

Head to the Innovation Hub, the home for all things tech, for a celebration where attendees can continue the conversation and share peer-to-peer.

Open to anyone on the show floor.

5:15 PM - 6:45 PM

Community Receptions

GWCC Georgia Ballroom, Building C, Level 3

Anyone with a badge can attend the community receptions.

  • Floral
  • Retail Merchant Innovation Awards
  • Science, Technology & Sustainability
  • Talent

Saturday, October 19, 2024

7:45 AM - 9:45 AM

General Session: Women’s Fresh Perspectives Breakfast

The Future of Women and Work (and Why It's Different Than You Think)

GWCC Hall C1, Level 1

We told women that to break glass ceilings and succeed in their careers, all they needed to do is dream big, raise their hands, and lean in. But data tells a different story. In this urgent and rousing conversation, Reshma Saujani dismantles the myth of “having it all” and lifts the burden we place on individual women to be primary caregivers and to work around a system built for and by men. Through powerful data and personal narrative, Saujani shows the cost of inaction and lays out four key steps for creating lasting change: empower working women, educate corporate leaders, revise our narratives about what it means to be successful, and advocate for policy reform.

Speaker

Reshma Saujani

Reshma Saujani
Leading activist and Founder of
Girls Who Code and Moms First

 

10:00 AM - 5:00 PM

Expo Open

GWCC Halls B-C, Level 1

11:00 AM - 3:30 PM

Food Safety & Tech X-Change Sessions

Innovation Hub

Join likeminded colleagues in the discussion of the hottest technology, food safety, sustainability and supply chain topics during X-Change sessions. These 30-minute sessions are aimed at sharing challenges and solutions in an informal setting. Expand your network, horizons, and possible solutions at these interactive sessions.

 

11:00 AM - 3:00 PM

IFPA Booth Office Hours

Stop by the IFPA booth for an informal opportunity to ask questions of our subject matter experts.